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The EyeTracking Blog

By EyeTracking Inc. on 8/14/2015 4:22 PM

EyeTracking, Inc. is proud to announce the signing of a Cooperative Research & Development Agreement (CRADA) with Sandia National Laboratories. Through this partnership Sandia and EyeTracking seek to apply new methodologies and approaches to solving real world problems.

Read the full press release here

By EyeTracking Inc. on 4/3/2012 1:16 PM
In 2002, Dr. Sandra Marshall presented a landmark paper at the IEEE 7th Conference on Human Factors and Power Plants, introducing the Index of Cognitive Activity (ICA). This innovative technique "provides an objective psychophysiological measurement of cognitive workload" from pupil-based eye tracking data. In the decade since this conference, the ICA has been used by eye tracking researchers all over the world in a wide variety of contexts.

In this installment of the EyeTracking blog, we'll take a look at some of the most interesting applications of the ICA. There are many to choose from, but here are a few of the greatest hits…

The ICA in Automotive Research

Understanding the workload of drivers is central to automotive design and regulation. Schwalm et al. collected ICA data during a driving simulation including lane changes and secondary tasks. Analyses...