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The EyeTracking Blog

By EyeTracking Inc. on 3/14/2012 9:15 AM
Eye tracking is certainly on the rise. There are more businesses, universities and government agencies using this technology now than ever before. To keep pace with demand, new eye tracking hardware systems are being released all the time. So how do you decide which one is the right one for your research? It's not as if you can walk into Best Buy and ask the guy in the blue shirt which eye tracker you should purchaseā€¦ not yet anyway.

At EyeTracking, Inc. we've used every type of eye tracker in just about every research environment, from the usability lab to the grocery store, from the cockpit to the operating room. After over a decade of work with dozens of eye tracking systems, we've learned a thing or two about choosing the tool best-suited to each of our projects. For those of you considering the purchase of an eye tracker, here are a few questions that we recommend that...